Tracking that follows your shoppers’ consent choices
Your banner decides what’s sent. For stores selling under GDPR, CCPA and DPDP.
How it works
Built on Shopify's Customer Privacy API, so every customer's consent choice is respected before any event is sent.
GTM Assistant supports Google Consent Mode v2 and respects Shopify's four consent levels.
Works with your consent banner
Works with any consent banner app that uses Shopify's Customer Privacy API.
If your banner app uses Shopify’s consent tools, GTM Assistant follows the choice it records.
For consent banners that support Google Consent Mode v2, our team provides the Google Tag Manager container ID to enter in the banner app's settings.
GDPR, CCPA and DPDP
These laws ask stores to respect each shopper’s consent choice. GTM Assistant follows the choice your banner records, on every platform it sends to.
Whether your store meets each law is up to you and your legal advisor.
Questions about consent?
We reply within one working day (Monday to Friday).