The answers we get asked most often.

Server-side tracking sends events directly from your store to ad platforms, bypassing ad blockers, iOS restrictions, and browser cookie loss. Combined with our client-side setup and first-party data enrichment, this sends conversions that browser-only tracking can miss.

Each platform attributes differently — Shopify counts orders, GA4 counts sessions, Meta uses view/click windows. Add browser blocking and cookie loss and discrepancies grow. Server-side delivery plus first-party enrichment narrows the gap and keeps every platform reading from the same source of truth.

No. Tracking is delivered via lightweight, asynchronous client-side scripts and a server-side pipeline that runs off your storefront. There are no theme edits, no blocking scripts, and no Core Web Vitals impact in our testing.

Free to install. You pay $0.02 per order for each connected server-side platform, GA4 included. Browser-only tools (Microsoft Clarity, Hotjar, ShareChat) are free. So an order sent to GA4, Meta and Google Ads costs $0.06.

Larger stores work with our team on a managed setup and a package built around their store. Talk to our team and we'll go through your store with you.

Agencies and teams managing several stores can join our Partner Program.

Free on Pay as you go. Our team connects every platform you use, runs test purchases, and verifies revenue accuracy at no charge. Manual setups by agencies are a paid project; that work is included here.

14 platforms server-side, in one place: GA4, Google Ads, Meta, TikTok, Pinterest, Microsoft Ads, Snapchat, and more. Both client-side events and server-side delivery are handled per platform. If you use something we don't list, talk to our team — most platforms can be added.

Yes. We connect to your existing GTM container or set one up for you. Webgarh GTM Assistant manages tags, triggers, and data layer mapping; you keep full visibility in GTM. Unlike the Google/YouTube Shopify app, GTM connection is supported. See the full comparison →

Install takes 30 seconds from the Shopify App Store. No code changes, no theme edits, no developer required. Our team typically completes platform connections, test purchases, and verification within a few business days depending on how many platforms you use.

Our team sets up and tests your tracking for you. If a connection breaks, for example an expired token, the app alerts you straight away. If you need help or a change after setup, ask our team. We reply within one working day (Monday to Friday).

We review eight areas of your Shopify tracking — GA4 configuration, ecommerce events, GA4-vs-store accuracy, funnel drop-offs, attribution and UTMs, cookies and consent — and deliver a prioritized action plan. Implementation to fix what we find can be scoped separately if you want our team to do the work.

Shopify Plus merchants and agencies whose tracking is leaking conversions, missing platforms, or where in-house ownership is unclear. We've worked with many Plus stores to find and close exactly these gaps. If your GA4, ad-platform, and store numbers don't agree, an audit is usually the fastest way to find out why.

Tell us about your store, stack, and where the numbers feel off. We'll recommend a scope and turnaround — most audits land within a couple of weeks of kick-off. If you'd like us to audit your setup, see our tracking audit page or get in touch.