Connect TikTok Ads to Webgarh GTM Assistant

Webgarh GTM Assistant uses the TikTok Events API for server-side tracking, helping reduce browser and ad-blocker signal loss.

Setup Steps

Find your Pixel ID

1. Log in to TikTok For Business.
2. Go to Assets > Events in Event Manager.
3. Select your web event data source or create one for your store.
4. Copy the TikTok Pixel ID below the data source name.

Generate your access token

1. In the same data source, open Settings.
2. Scroll to the Events API section.
3. Click Generate Access Token.
4. Copy the token.

Connect in Webgarh GTM Assistant

1. Click Connect for TikTok in Webgarh GTM Assistant.
2. Paste the Pixel ID and Access Token.
3. Select the conversions you want to track.
4. Save your settings.

New conversion goals typically take around 12 hours to verify. TikTok Events Manager reporting can have a slight delay.

Visual Walkthrough

Use the screenshots below alongside the steps above to match each instruction with the correct screen in the platform.