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Connect Bing Ads to Webgarh GTM Assistant

Last updated: May 21, 20263 min read

Connect Microsoft Advertising so Webgarh GTM Assistant can send accurate UET conversion data for Shopify activity.

Setup Steps

Connect Microsoft Advertising

  1. In Webgarh GTM Assistant, click Login for Bing Ads.
  2. Sign in with your Microsoft Advertising account.
  3. Select the ad account used for your store.

Choose conversion goals

  1. Pick the conversion goals you want to track.
  2. Select all recommended events such as Purchase, Add to Cart, and Begin Checkout for better optimization.
  3. Click Save to finalize the connection.
New conversion goals typically take about 12 hours to verify the data stream. Microsoft reports may take a few hours to update visually.

Visual Walkthrough

Use the screenshots below alongside the steps above to match each instruction with the correct screen in the platform.

Connect Bing Ads to Webgarh GTM Assistant screenshot 1
Sign in to Microsoft Advertising from the Bing Ads connection screen.
Connect Bing Ads to Webgarh GTM Assistant screenshot 2
Select the conversion goals Webgarh GTM Assistant should send to Microsoft Advertising.

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